National Value and Access Manager

The Value & Access Manager supports Government Affairs and Value and Access strategy and develops value proposition for the oncology products into the Oncology Bussiness Unit.

Roles and Responsibilities

• Value and Access Strategy:
  
  • Define Value Propositions according to Brand strategy and adapted to stakeholder needs, local environment, including pharmaco-economical data, into simple compelling messages in the format required and appropriate for local stakeholders.
  • Anticipate evaluation process at all levels (national, regional and account) and coordinate support and communication with other departments (Medical, P&R, Marketing, Commercial and Regulatory) in order to guarantee brands positioning.
  • Support to Market Access Director at Government Affairs strategy and Market Access and Pricing strategy and working together with HEOR & Pricing Manager for the P&R process and evaluations (IPT, Genesis, Catsalut….).
  • Follow-up and communication to Brand Team and In Field Base team Regional Access Managers (RAMs), of international Value and Access strategy that could impact at local level and must be adapted to National, Regional and Local needs.

• Government Affairs strategy:
  • To define the Government Affairs strategy aligned to the Oncology Business Unit objectives to positioning Daiichi Sankyo as the leader in oncology market. Develop the Government affairs plan with the stakeholders: Health Authorities, Politicians, Health care professionals, Pharmacist.
  • To define and develop Patient Association Groups (PAGs) strategy. To maintenance very close relations with PAGs and responsible of the execution the activities aligned to the Oncology Business Unit objectives and Brand plans.

• Negotiation:
  • Facilitate and support negotiation tools at all levels and according to product cycle and brand needs.

• Value Proposition for all stakeholders:
  • Continually deepen understanding of healthcare environment anticipating trends and communicate accordingly (Market Access Director, Brand Team, HEOR & Pricing Manager and In Field Team: RAMs KAMs and MSLs).
  • Map, partner and define the strategic actions (multichannel approach) with relevant access stakeholders to accelerate and maintain Oncology Daiichi Sankyo’s products access to the market.                                                                                 
  • Monitor changes and competitive situation in the environment in order to anticipate risks and opportunities for Market access of the brand.
  • Participate in the elaboration and execution Value and Market Access Strategic and Tactical Plan aligned with Brand Team and HEOR& Pricing Manager and in field team: RAMs, KAMs and MSLs.           
  • Play an active role in the Brand Team, providing input for the HEOR & Pricing Manager and RAMs and identify opportunities to work collaboratively with cross-functional colleagues to deliver on brand objectives and provide training of analysis, tools, evidence, actions and programs to support and communicate the value proposition.           
  • Liaise with Brand Team to identify further requirements for value propositions development.

• Market Access in Field base RAMs Support:
  • Maintain an up-to-date understanding of customer perspectives through regular engagement with payers (e.g. in-field visits).
  • Provide in field market access team with materials, strategies and tactics aligned with Strategic Objectives of the Brand & Value and Market Access.
  • Continuous up-date on brand strategies and tactics that could impact in the time and conditions to access to the market all Oncology products.

• Compliance with Regulations:
  • Application of and compliance with internal and Spanish regulatory procedures for clinical research, medical activities and communication.

Skills and qualifications

• University Degree
• Experience working with payers, HTA bodies or within Pharma environment.
• Experience in building effective working relationships with a broad range of cross-functional stakeholders internally and externally.
• Knowledge of Spanish healthcare environment, market mechanics, healthcare policy and funding pathways (knowledge of established cost-containment measures used to manage pharmaceutical expenditure in Spain.
• Knowledge of reimbursement and market access processes/issue.
• Knowledge of pharmaco-economic principles and HTA requirements.
• Knowledge of local payers mindset and motivations.
• Knowledge of pharmaceutical marketing principles.
• Spanish (native) and english language (fluent)
• Ability to identify and generate scientific and pharmaco-economic data relevant for payers
• Ability to understand and develop recommendations for epidemiological and observational studies (real world evidence) to support brand market access
• Ability to analyze market access landscape to build pricing strategy and scenarios (analytic thinking)
• Ability to understand how to position a value-story in the context of brand and affiliate strategy
• Demonstrates tactical planning skills and prioritize decisions and activities to addresses critical issues impacting the Brand (critical thinking)
• Effectively communicates, influences, gather insights and negotiates with all relevant external/internal stakeholders
• Ability to lead cross-functional projects in order to develop value propositions with a multi-stakeholder approach
• Strong customer-focus, responding proactively to changes in environment and customer needs
• Develops and nurtures innovation/ lateral thinking, able to identify the most appropriate solutions to complex problems

Other Competencies:

• Alignment with our Core Behaviors:
  • Inclusivity & Diversity
  • Collaboration & Commitment
  • Development and Growth
• Alignment with Daiichi Sankyo’s Global Values:
  • Integrity
  • Innovation
  • Accountability